THE ROLE OF PREDICTIVE ANALYTICS IN MODERN MIS: ANALYSIS OF IMPLEMENTATION AND IMPACT ON BUSINESS DECISION-MAKING. World Journal of Economics, Business and Management, [S. l.], v. 1, n. 1, p. 45–51, 2024. DOI: 10.5281/zenodo.19626968. Disponível em: https://wasrpublication.com/index.php/wjebm/article/view/319. Acesso em: 13 may. 2026.